How to Make Money with Meesho : Reselling, Dropshipping & Seller Tips
How to Make Money with Meesho: Reselling, Dropshipping & Seller Tips
Are you looking to start an online business or earn extra income from the comfort of your home? Meesho, one of India's leading social commerce platforms, offers a fantastic opportunity to do just that! Whether you're interested in reselling products, setting up a dropshipping business, or becoming a direct seller, Meesho provides the tools and reach to help you succeed. This comprehensive guide will walk you through everything you need to know to start making money with Meesho.
What is Meesho and How Does it Work?
Meesho is an Indian e-commerce platform that primarily focuses on social commerce, enabling individuals and small businesses to sell products online. It acts as a bridge between suppliers and customers, facilitating sales through a network of resellers, also known as Meesho entrepreneurs or "resellers."
The core concept is simple: Meesho provides a vast catalog of products from various suppliers. You, as a user, can share these products with your network (friends, family, social media followers) and earn a commission on every sale you facilitate. Meesho handles product sourcing, payments, and logistics, making it incredibly easy to start your online venture with minimal investment.
Method 1: Making Money Through Reselling on Meesho
Reselling is the most popular and straightforward way to earn on Meesho. It's ideal for beginners as it requires no upfront inventory cost or complex logistics.
How Reselling Works:
- Browse Products: Explore Meesho's extensive catalog of products across various categories like fashion, home decor, electronics, and more.
- Select Products: Choose products you believe will appeal to your target audience. Look for good quality, trending items, and competitive pricing.
- Share with Your Network: Share product images, descriptions, and your unique profit margin with your contacts via WhatsApp, Facebook, Instagram, or other social media platforms.
- Add Your Margin: When a customer places an order, you add your desired profit margin to Meesho's listed price. For example, if a product costs ₹500 on Meesho, you might quote ₹600 to your customer, making ₹100 profit.
- Place the Order: Place the order on the Meesho app with the customer's address. Meesho will ship the product directly to your customer.
- Earn Your Profit: Once the product is delivered and the return period is over, your profit margin is transferred to your bank account.
Tips for Successful Reselling:
- Build a Niche: Focus on specific product categories (e.g., women's ethnic wear, kitchen gadgets) to attract a targeted audience.
- High-Quality Content: Use attractive product images and well-written descriptions to entice customers.
- Offer Excellent Customer Service: Be responsive to queries, provide accurate information, and handle any issues professionally.
- Promote Consistently: Regularly share new products and offers with your network to keep them engaged.
- Understand Your Audience: Know what your potential customers are looking for and tailor your product selection accordingly.
- Leverage Social Media: Create dedicated groups or pages on social media platforms to showcase products and interact with customers.
Method 2: Dropshipping with Meesho (As a Supplier)
While Meesho is primarily known for reselling, you can also indirectly engage in dropshipping if you become a supplier on their platform. This is a more advanced method suitable for businesses or individuals with access to their own inventory or manufacturing capabilities.
How Dropshipping on Meesho Works (as a Supplier):
In this model, you are the one supplying the products that Meesho resellers will promote. Essentially, when a reseller gets an order for your product:
- A customer places an order through a Meesho reseller.
- The reseller places the order on Meesho, buying the product from you (the supplier) at your listed price.
- You, as the supplier, are responsible for packaging and shipping the product directly to the customer. Meesho facilitates the payment and provides shipping labels.
Note: Becoming a direct Meesho supplier involves a more formal registration process and adherence to their seller policies.
Benefits for Suppliers:
- Vast Reseller Network: Gain access to Meesho's extensive network of resellers who will market your products for you.
- Pan-India Reach: Your products can reach customers across India without you needing to build your own sales force.
- Reduced Marketing Costs: Resellers handle a significant portion of the marketing and customer acquisition.
- Logistics Support: Meesho often assists with logistics and payment collection.
Becoming a Meesho Supplier:
To become a Meesho supplier, you typically need to:
- Have a GSTIN (Goods and Services Tax Identification Number).
- Register on the Meesho Supplier Panel.
- List your products with high-quality images and accurate descriptions.
- Manage inventory and ensure timely dispatch of orders.
Method 3: Becoming a Direct Meesho Seller (Similar to other marketplaces)
Beyond reselling, Meesho also functions as a direct marketplace where businesses can sell their products directly to customers, similar to Amazon or Flipkart. This model is for those who want to establish their brand and manage their entire selling process on Meesho.
How Direct Selling Works:
- You register as a seller on Meesho's seller portal.
- You list your products, set your prices, and manage your inventory.
- Customers browse and purchase your products directly from the Meesho app/website.
- You are responsible for fulfilling orders (packaging and shipping) or using Meesho's logistics services.
- Meesho charges a commission on each sale.
Advantages of Direct Selling:
- Brand Building: Establish your own brand identity on the platform.
- Greater Control: More control over pricing, product descriptions, and customer experience.
- Higher Margins: Potentially higher profit margins as you're not sharing with resellers.
- Direct Customer Interaction: Build direct relationships with your customers.
General Tips for Success on Meesho (Applicable to All Methods)
- Quality Products are Key: Always prioritize offering good quality products to ensure customer satisfaction and reduce returns.
- Competitive Pricing: Research competitor prices and price your products attractively.
- Excellent Customer Service: Promptly address customer queries and provide a smooth buying experience. Positive reviews are crucial.
- Optimize Product Listings: Use relevant keywords in your product titles and descriptions to improve search visibility.
- Regular Updates: Keep your product catalog fresh by adding new and trending items.
- Utilize Meesho's Features: Take advantage of Meesho's promotional tools, analytics, and training resources.
- Build Trust: Be transparent about product details and delivery timelines.
- Learn and Adapt: The e-commerce landscape changes rapidly. Stay updated with Meesho's policies and market trends.
FAQs about Making Money with Meesho
- Is it free to start making money with Meesho?
- Yes, starting as a reseller on Meesho is absolutely free. You don't need to invest any money upfront.
- How much can I earn from Meesho?
- Your earning potential depends on your efforts, the products you sell, and your network. Many resellers earn ₹10,000 - ₹25,000 or more per month, while successful suppliers can earn significantly higher.
- How does Meesho pay my earnings?
- Meesho typically transfers your profits directly to your linked bank account after the product is delivered and the return period is over (usually within 7-10 days).
- Do I need a GST number to sell on Meesho?
- For reselling, you generally do not need a GST number. However, if you become a direct supplier or seller, a GSTIN is usually required.
- What kind of products sell best on Meesho?
- Popular categories include women's fashion (sarees, kurtis, dresses), home and kitchen essentials, electronics accessories, and beauty products.
Ready to start your Meesho journey? Download the Meesho app today and begin earning from home!
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